Main Responsibilities

• Developing and implementing social media strategies across platforms such as Facebook, Instagram, LinkedIn, TikTok and X.
• Creating and curating engaging content, including graphics, videos, and blog posts.
• Managing social media accounts, responding to comments and fostering community engagement.
• Running paid social media campaigns to boost brand awareness and conversions.
• Tracking and analysing performance metrics to optimise future strategies.

Technical Skills

• Proficient in social media management tools.
• Experience with graphic design tools such as Canva or Adobe Photoshop for content creation.
• Familiarity with social media advertising platforms like Facebook Ads Manager and LinkedIn Campaign Manager.

Soft Skills

• Creativity and a keen eye for engaging content that aligns with your brand.
• Excellent communication and copywriting skills for social posts, captions, and community management.
• Analytical skills to track social media performance and adapt strategies accordingly.